Temperature Checks content
Temperature Checks, an Australian startup in the mental health space, approached Compel seeking a content strategist and creator to develop and manage its blog and social media content. The goal was to promote the Temperature Check tool: a unique mental health assessment based on the DSM-5 and DASS model which helps users identify whether their symptoms align with those of a diagnosable condition like depression or anxiety.
In collaboration with the founder and a marketing agency specialising in social media strategy, Compel developed a content strategy with a focus on Instagram content. We created informative, evidence-based mental health content for blog and Instagram to promote the tool and encourage people to act as mental health first responders.
Temperature Checks content strategy and creation
2020-2022